Sunday, 27 October 2013

Samsung and Apple dominate smartphone market revenue

LG has jumped five places to come in a distant third in terms of global wholesale smartphone revenue.

It's no surprise that Apple and Samsung dominate smartphone sales, but what might be surprising is by just how much they lead the pack. Figures from Strategy Analytics'"Smartphone Vendor ASP and Revenue Share by Region" report for Q4 2012 have painted a stark picture of the market.
With Apple in the lead at 42.7 per cent, and Samsung following at 28.7 per cent, that's over 70 per cent of the available revenue in the wholesale market accounted for.
To put this all into perspective, LG has increased its market share by 77 per cent year on year — a massive jump. However, that puts it in third place, with 3.2 per cent of the revenue.
HTC is a close fourth, with 2.9 per cent; BlackBerry is in sixth, with 2.3 per cent; and Motorola trails Nokia, with just 1.9 per cent of the market.
According to LG, its focus on 4G technology — along with the growth of 4G networks globally — accounts for its rise in the charts.
"These latest market-share results prove that LG is once again a serious player in the mobile communications space. We've set high benchmarks this year, and, with our product line-up, are confident we can achieve them," said Lambro Skropidis, general manager of Marketing for LG Australia, in a media statement.


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